Dave Masterson's thoughts on technology happenings, personal experiences, travels, work, fun, etc.

Entries in SME (1)


Nerds On Site

Here it is! The launch of a new franchise in the US. Don't be confused, this is not a new company, Nerds On Site has been successful for over 20 years in nine other countries. It's the South Florida debut of this reputable brand that's so exciting!

As the Area Development Manager, my role is twofold. I am building a team of professionals, entrepreneurs and technology lovers that will operate their own businesses under the successful model of the franchisor, Nerds On Site. I'm also spreading the good word about what Nerds On Site can do to help small and medium-sized businesses with their technology needs. We also serve residential customers. So I get to live the process of helping clients while my region grows with tech professionals.

I have a great feeling about this company and the potential in our area. Palm Beach County is a growing place to live and work, there are plenty of businesses and over a million people living here. Every business has a dependency on technology, from computer design, sales, customer loyalty, Internet presence, you name it. We help our clients with any and all of their technology needs. We don't have favorite computer types or operating systems, we do it all! How is this possible? We leverage the combined experience of hundreds of "entrepreNerds" or Nerds worldwide to build common sense solutions for our clients. Then we wrap those solutions in what I'd call, "Ritz Carlton-like" customer service experiences. Our company is proud to have serviced over 100,000 clients in their history. The satisfaction rating today of all clients served stands at above 96%. That's beyond impressive. This system works!

The NerdMobile is our "office." We travel to where the client needs us and perform our service in their office or home. This is a wonderful convenience when compared to the reality of dragging a computer to a retail location and wondering when you'll get it back. We also adhere to a philosophy known as Solution Pricing. We find customers want to know what they will be paying for a particular solution BEFORE you begin working for them. This is different from most IT companies that charge hourly rates. We find our approach to be much more appealing and fair to the consumer. There are many different aspects of our business model that stray from the norm to deliver a great experience for the client. We like to say, "We don't service computers, we serve people that use computers." Interesting, right?

As this rolls forward, our area will be seeing more red NerdMobiles out on our roads. Our clients will become more familiar with a new trusted level of technology assistance. This concept has been well-honed by the mother company, based in London, ONT., Canada. My excitement is hard to dismiss. There are two areas of expertise I've been involved with for over 25 years - technology and business building through franchising. Now I get to use these skills to help others make special things happen right here in Palm Beach, USA!